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NewbornMarketingProgram
Babies mean BIG business. Let Marathon help you target this lucrative market with very little investment of your time and money!
It all begins with your custom design. Marathon will create a custom-designed Informational Brochure and Follow-up Postcard especially for you.
Next, choose your target audience. Tell Marathon what area you wish to reach with your mailings and Marathon takes it from there!
Each month, Marathon will automatically mail your custom-designed Informational Brochure followed by your Follow-up Postcard two weeks later to your ideal prospects.
For one full year your newborn marketing is completely automated. All that's left for you to do is sit back and schedule appointments!
Newborn Marketing Program Includes:
Informational Brochure:
Choice of 6x11 2-panel Brochure. . . $1.53 each
6 1/2 Square 2-panel Brochure. . . $1.83 each
This brochure is mailed to new parents. It introduces them to the program and illustrates the type of incredible images that can be created for their family. Price includes printing, folding, tabbing, flood UV coating on outside and postage.
Follow-up Postcard :
5 1/2 x 8 1/2. . . 92¢ each
This reminder mailer serves as a call to action to get parents to schedule their session. It is mailed two weeks after the brochure is sent.Price includes printing, flood UV coating on outside and postage.
Initial Setup...$500
Setup includes custom design, account setup and administration, demographic research, and automated monthly mailings. Monthly mailing fees are determined by total quantity of pieces sent. Mailings will continue automatically until Marathon is notified by studio to discontinue. Cancellations and changes must be received by the first Monday of the month in order to take effect for that month's mailings. A $65 per hour charge is placed on all changes to existing pieces.
bellies & babiesMarketingProgram
Automated Monthly Mailing Program Available Exclusively through Marathon Pres.
Sam Puc has been successfully using this method to promote her Bebe' program for years. And now she is releasing it to you exclusively through Marathon.
The same program that catapulted Sam's business from a small in-home studio to a high-volume boutique business can now be put to work for you. Best of all, the work is already done!
Sam has created four unique design themes sure to fit any studio's style including all of the text for each piece that has been carefully crafted to attract your ideal clientele. When you purchase Sam's Bellies and Babies Marketing Kit, you are automatically licensed to use both her designs AND all of the associated copy.
Informational Brochure
6x11 2-panel Brochure. . . $1.53 each
6.5x6.5 2-panel Brochure. . . $1.83 each
Price Includes Printing, folding, tabbing, flood UV coating and postage.
Follow-up Postcard
5.5x8.5 Card. . . 92¢ each
Price includes printing, flood UV coating and postage.
What's Included
In addition to the Informational Brochure and Follow-up Postcard available through Marathon's Newborn Marketing Program, Sam also includes the following additional pieces exclusively for licensed Bellies and Babies members:
What to Expect Guide
This booklet is given to clients at their consultation session and prepares them for their portrait session.
| 5.5x8.5 12pg Booklet | ||||||||||
| Full Color | ||||||||||
| Quantity | 50 | 75 | 100 | 150 | 200 | 250 | 300 | 350 | 400 | 450 |
| $6.22 | $5.95 | $5.68 | $4.87 | $4.06 | $3.79 | $3.52 | $3.41 | $3.24 | $3.19 | |
| Quantity | 500 | 550 | 600 | 650 | 700 | 750 | 800 | 900 | 1000 | |
| $3.14 | $3.08 | $3.03 | $2.97 | $2.92 | $2.87 | $2.81 | $2.70 | $2.60 | ||
| Full Color Cover/BW Insides | ||||||||||
| Quantity | 50 | 75 | 100 | 150 | 200 | 250 | 300 | 350 | 400 | 450 |
| $5.42 | $4.99 | $4.16 | $3.24 | $2.81 | $2.59 | $2.40 | $2.20 | $2.02 | $1.99 | |
| Quantity | 500 | 550 | 600 | 650 | 700 | 750 | 800 | 900 | 1000 | |
| $1.96 | $1.92 | $1.89 | $1.86 | $1.83 | $1.79 | $1.80 | $1.71 | $1.70 | ||
Pricing Guide
This booklet is used during the sales session to familiarize clients with prices and to introduce them to the unique products available to them.
| 5.5x8.5 8pg Booklet | ||||||||||
| Full Color | ||||||||||
| Quantity | 50 | 75 | 100 | 150 | 200 | 250 | 300 | 350 | 400 | 450 |
| $5.14 | $4.87 | $4.60 | $3.79 | $3.14 | $2.92 | $2.65 | $2.60 | $2.43 | $2.38 | |
| Quantity | 500 | 550 | 600 | 650 | 700 | 750 | 800 | 900 | 1000 | |
| $2.33 | $2.27 | $2.22 | $2.16 | $2.11 | $2.06 | $2.00 | $1.89 | $1.79 | ||
| Full Color Cover/BW Insides | ||||||||||
| Quantity | 50 | 75 | 100 | 150 | 200 | 250 | 300 | 350 | 400 | 450 |
| $4.97 | $4.58 | $3.81 | $2.93 | $2.55 | $2.37 | $2.15 | $1.91 | $1.68 | $1.64 | |
| Quantity | 500 | 550 | 600 | 650 | 700 | 750 | 800 | 900 | 1000 | |
| $1.63 | $1.59 | $1.55 | $1.51 | $1.47 | $1.40 | $1.45 | $1.44 | $1.45 | ||
Pricing Brochure
The Pricing Brochure is a smaller version of the "Pricing Guide" which is more affordable to mail out for information requests.
| 5.5x8.5 2-panel Brochure | ||||||
| Custom Catalog Pricing | ||||||
| Quantity | 500 | 1000 | 2500 | 5000 | 7500 | 10000 |
| 4/1 | $600 | $676 | $957 | $1,363 | $1,733 | $2,193 |
| 4/4 | $675 | $71 | $1,032 | $1,438 | $1,808 | $2,268 |
Information Brochure Insert
This Insert is sized to fit the 6 1/2 Square 2-panel Infomation Brochure and provides additional space to highlight products.
| 6x6 Card | ||||||
| Insert to 6.5 Square Brochure | ||||||
| Quantity | 500 | 1000 | 2500 | 5000 | 7500 | 10000 |
| 4/0 | $375 | $417 | $532 | $773 | $1,030 | $1,315 |
| 4/1 | $418 | $468 | $607 | $887 | $1,184 | $1,517 |
| 4/4 | $468 | $518 | $657 | $937 | $1,234 | $1,567 |
The "What to Expect Guide," "Pricing Guide," "Pricing Brochure" and "Information Brochure Insert" are an exclusive benefit of purchasing Sam's Marketing Kit and are only available through this special program.
Initial Setup...$500 ONLY $250
plus monthly mailing fees when you purchase Sam's Bellies and Babies Marketing Kit!
Studios who have purchased Sam's Marketing Kit are licensed to use her designs and text. However, custom design is also available for no additional charge.