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1. An Introduction to Marketing | Marathon Press | Professional Photographer's Marketing Partner -

   ... master the art and business of marketing through educational publications and workshops and through its comprehensive Marketing Advantage Program. ... make intelligent decisions about the resources they direct toward marketing their photography. However, for any marketing activity ...
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2. Education | Marathon Press | Professional Photographer's Marketing Partner -

   Education Marketing Workshops Marathon's Marketing Workshops allow photographers and their staff members to gain the perspective that comes from ... of topics. Events Upcoming industry events. Publications Marathon's publications are the industry's primary resource for trustworthy ...
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3. Creating Marketing Campaigns | Marathon Press | Professional Photographer's Marketing Partner -

   ... 2010 Marketing & Products Guide Chapter 09 Creating Marketing Campaigns The hallmark of successful marketing is continuity. A one-time promotion ... A campaign typically involves multiple marketing resources directed toward achieving a specific marketing and/or financial objective. Image- ... marketing. Seasonal Campaigns Increased portrait activity can be triggered through promotions that respond to seasonal change. The arrival of ...
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4. Supplemental Programs | Marathon Press | Professional Photographer's Marketing Partner -

   ... marketing and workflow products and outstanding educational offerings. What these enterprising photographers have learned is that local ... and workflow products and its comprehensive publications capabilities. Directories and Event Books More families are photographed at church ... for a local studio to compete with these heavily resourced companies, Marathon has helped countless studios to level the playing field through a ...
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5. Mktmad Marketing Madness | Marathon Press | Professional Photographer's Marketing Partner - Product

   ... included in price. Marketing Madness Book Type: Educational Material Additional Information: Marketing is any activity that causes people to ...
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6. Calendars | Marathon Press | Professional Photographer's Marketing Partner -

   ... current and prospective customers! Marathon’s Planners feature variable data personalization and cover a thirteen month academic year—July ...
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7. BG005 Origami Senior Promotional Booklet - Sandy Puc’ Senior Collection - Product

   For BG005 Because the design of this intricate marketing piece is guaranteed to capture the recipient’s attention, it would be a good ... it would be a good investment for any marketing activity in which the desired outcome is to have every reader focus strongly on the marketing ...
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8. Educational Resources | Marathon Press | Professional Photographer's Marketing Partner -

   Educational Resources Clearance XXV XXV Book Clearance Video Video Book Clearance Triple Triple Book Clearance Strytel Strytel Book Clearance ...
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9. Marketing and Design Workshop | Marathon Press | Professional Photographer's Marketing Partner -

   ... including handouts, direct mail and client education How to create a compelling business concept, including niche markets and boutique ... opportunity to plan and design profit-building marketing products. September 13-14, 2010 December 6-7, 2010 Day 1 Understanding and Planning ...
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10. Marketing Advantage Program (MAP) | Marathon Press | Professional Photographer's Marketing Partner -

    Marketing Advantage Program (MAP) Have you ever really thought about what it takes to raise your marketing to the next level? FOCUS . . . to ... provides photographers with all of these vital resources: Professional one-on-one review of your marketing needs to assure that your marketing ...
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