option one option two option three  

marketing card (11 x 5.5)

marketing card (11 x 5.5)

marketing card (8.5 x 5.5)

First Mailing: Create Awareness.

Most high school seniors don’t commit to a senior photographer after receiving their first mailing, so this one is designed to accomplish the first step in the promotional process . . . to create AWARENESS that it’s time to think about high school senior photography. It attracts attention because it focuses on a status that high school seniors recognize — membership in the high school senior class of 2014 — an element they will see again when they receive the heavy guns of this three-part high school senior photographer marketing campaign.

       
fold-out poster with holder
(6.125 x 3.25)
 
fold-out poster with holder
(6.125 x 3.25)


8 page booklet with holder
(7 x 5)

Second Mailing: Shape Comprehension.

A vital link between marketing and sales is COMPREHENSION; if high school seniors fail to comprehend that your photography style is worthy of their consideration, they won’t give your studio a second look. It takes more than social media to draw ideal clients to your website to view your images in depth. So the high school senior photography marketing style presented by these intriguing marketing pieces — contained in neat holders featuring die-cuts that reveal their vibrant designs — assures that your high school senior photography marketing message will be read and remembered!

       
fold-over card with holder
(9 x 3.875)
 
fold-over card with holder
(9 x 3.875)
fold-over card with holder
(7 x 5)

Third Mailing: Build Conviction.

CONVICTION is what sells! Conviction is the final step in the promotional process, and this mailing is designed to convince high school seniors that your senior photography stands out from the rest. The design itself, following on the heels of the memorable second mailing, serves as a powerful reminder that your senior photography has the creativity they expect for their high school senior portrait experience.

       
marketing card (11 x 5.5)
 
marketing card (11 x 5.5)
marketing card (8.5 x 5.5)

Optional Extra Mailing:

For only $.60 per name, you can add another mailing to your high school senior photography marketing campaign! So consider adding a “last chance” customized post card that features the same compelling graphics of the other three mailers, which will help to clarify that seniors must call NOW, or they’ll miss out.


Click to request a free High School Senior 2014 sample pack or call (800) 228.0629 to
speak to an Account Representative and place your order today
.

These 3-part promotions are limited to only one senior photography studio per marketing area, so call
(800) 228.0629 NOW to make sure your preferred ZIP Codes are available! ZIP Codes are protected on a first-come, first-served basis.

$4.95 for all three pieces.
Price includes, photo insertion, back copy changes, postage,
list source, ZIP Codes protection and mailing the pieces.


3 automated mailings with your choice of 16
mail dates between February - October, 2013.

 


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