With the challenging economy we are all facing today, everyone is looking for marketing tools to improve their business. Bruce and Josh have recently found a “sweet spot’ in the commercial side of their business working with dentists, chiropractors, orthodontists and many business and professionals that are marketing for the very first time ever! There’s a huge opportunity to assist these small businesses to update their marketing with images and video for websites, facebook, brochures,...   more>>

Did you know that the late August through October time frame is the VERY BEST TIME to prospect for Underclass School Photography accounts for NEXT year? Local photographers often miss these opportunities to book lucrative School photo business because they wait too late to get started. Learn a proven system for identifying which schools are your best targets and set the stage for booking success!  More and more independent, local photographers are winning accounts against the big,...   more>>

By now you’ve heard that marketing your photography studio through Facebook is all the rage across the country, but how do you actually turn your posts, images, and videos into more sessions, bigger sales, and more money in your pocket? Plus, does this mean that the traditional forms of marketing your studio are dead and gone? Let social media marketing expert Josh Hudson help you navigate the complicated and frustrating world of social media marketing using Facebook and how your studio...   more>>

How to make your community adore you, your clients love you, and your job a lot more fun!
Carrie will explore social media, local resources, customer service, and networking to make your marketing dollar stretch farther, and your message more irresistible!

Are you ready to be a part of the 38 billion dollar a year pet industry?  Even in this down economy the pet industry has doubled in the last 10 years.  After 28 years in the photography business, the Hudson’s have discovered the lucrative pet market and are ready to show how they are cashing in literally overnight.  Their first promotion booked 24 sessions in a 24-hour period!

Bruce and Josh will be covering:

•    Pet Portraits – the real deal.
•    Getting the word out – cost...   more>>

Over the next 3 months, 75% of all School Yearbook decision-makers will be choosing their publisher for the upcoming school year.  This is particularly true of schools who feel they received poor quality service from their current yearbook provider this Spring.  

Are you currently promoting yourself to local schools in providing them a high-quality yet cost effective yearbook service?  If not, you should be!  Photographers all across America are discovering that becoming a local...   more>>

The power of images when it comes to marketing your photography business is no secret. But did you know that video can have even more of an effect when it comes to attracting clients to your studio than images can? Here’s one more question for you, does your studio have a presence on the 2nd most used website in the world where more than 2 billion consumers a day are seeking out products and services just like yours?

During this webinar Social Media Marketing Expert Josh Hudson will...   more>>

Many of the newer photographers today are giving their work away -- why?

It is because they don’t understand the value of what their images are worth and they don’t understand the sales process!  

The way you price and sell your work determines and says everything about your business.  Do you want to be a “shoot and burn” photographer, or really make a substantial living doing what you love to do as a professional photographer?

Bruce and Josh will hold nothing back as they...   more>>

Over the next 3 months, 75% of all School Yearbook decision-makers will be choosing their publisher for the upcoming school year.  This is particularly true of schools who feel they received poor quality service from their current yearbook provider this Spring.  

Are you currently promoting yourself to local schools in providing them a high-quality yet cost effective yearbook service?  If not, you should be!  Photographers all across America are discovering that becoming a local...   more>>

 If you build it, they will come. (Or not!) Join savvy marketers Cassie and Candy as they share secrets of social media marketing for the photography industry! This class answers the question "I have a Facebook page...now what do I do?" and presents practical ways to build a base of customers that “like” your Facebook page.

Space is limited to 100 attendees. If you are not able to view the live event, please do not register. You can still receive a link to the recording by emailing...   more>>

Follow along during this live demonstration in Photoshop as Beth discusses various tips for creative design which will help to set your studio apart and define your style.  Key elements of design will be discussed as well as helpful shortcuts to expedite the creation of studio products such as albums and collages as well as creative portrait design.
   

• Understanding and using clipping masks
• Creative portrait design--using textures and overlays to enhance your...
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Karen Dorame has over 10 years of experience in learning what works best when photographing children with a disability or other special need (including life-threatening illness). In researching the book, "Photographing Children with Special Needs," she discovered tips and other helpful information about children with Autism, Down syndrome, cerebral palsy and other often-encountered disorders.

Marathon's webinar series about photographing special children will continue with information...   more>>

You have done all the right things. You have branded your business. You are known in your community for your high-quality portraits with prices that match. The top ten percent in your community knows the directions to your studio. Unfortunately, you watch as the other ninety percent drive right by and spend their money with chain studios and school photographers. We have created a "studio in a studio" that will enable us capture business in a profitable segment of the photography market....   more>>

Working with natural light is Dennis' favorite technique for portrait photography. The quality of the light is beautiful as it flatters the subject and enhances the overall feel of the portrait. Dennis will share how he sees the light in any location and teach you to start looking for the light wherever you are.   more>>

A light meter is the most important piece of equipment you need, besides the camera. He will discuss the light meter and how to correctly use it in your everyday...

Learn what it takes to have a successful marketing event. Vicki will share with you how V Gallery has hosted several successful events over the last eight years. You will be given specific details on how she has generated income and created a market for boutique pet photography in a town of 16,000 people through V Gallery's event , Dog Days of Summer. You will learn how V Gallery has booked 30+ sessions in one day with events like, Girl's Night Out, which brought in over 600 people to her...