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Upcoming Workshops

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School and Events Workshops


Your Presenter: Chris Wunder, Cr.Photog.

Mr. Wunder is a 30 year veteran in the photo marketing business. His expertise extends from Portrait Studios to Special Events including School Photography, Sports, Yearbooks and Directory publishing.

An industry insider, he has worked with smaller, entrepreneurial firms as well as large corporate clients.

He is in demand as a consultant, trainer and presenter for conventions and workshops at the regional, national and international level.

Chris will share many great ideas to help you succeed in your business.

 

Workshop Subjects

Church Directories for Fun and Profit!
    Church Directories represent your #1 opportunity to reach the lucrative family portrait market year-round. Don?t let out-of-town competition take your local business. Find out how to get Churches to book with you, conduct the promotion, sell the portraits and publish the directories. This is one workshop you don?t want to miss.

Year-Round Marketing means Year-Round Cash!
    Learn 17 ways to earn more money by adding photography of events, sports and directories to your Studio business plan. Learn the "secrets" of finding and booking more business and "guerilla marketing" strategies to compete effectively and WIN BIG!

Photography Business Essentials
     Building a successful photography business takes more than good technical skills. Great photographers often fail in business because they lack the marketing, promotional planning and sales skills necessary to capitalize on their photography expertise. In eight information-packed hours, you'll learn tactics and strategies to get started off right, keep you business profitable and have fun at the same time. Plus, we'll share many "secrets" of marketing success practiced today. Even experienced photographers who want to "Re-Invent" themselves will find this re-orientation a valuable first step.

School Photography Sales and Marketing
    Find out how to get started in the lucrative field of underclass school photography. This program will cover prospecting for business, sales techniques and marketing strategies to help you book local schools. You'll discover popular portrait packages and pricing secrets, as well as learn what services schools expect, how to effectively compete and much more.

School Portrait Techniques & High Speed Digital Workflow- 2 Day Program
    So you want to be a School Photographer? This TWO DAY Workshop will teach you how to conduct an efficient School Picture Day. Learn high-speed posing techniques, lighting methods, crowd control, what equipment to use and gain hands-on experience with Digital workflow. Live models will be used to simulate an actual school portrait shoot. Special Program Fee for this program. Discount for Marathon MVP/MBP Customers and Marathon Volume Accounts. Ask for details!

Yearbooks & Memory Books- Sales, Marketing & Intro to Digital Layout
    Become your School Accounts' ONE-STOP resource for both Portraits AND Yearbooks. Learn how to price, sell and service school yearbook accounts for Elementary, Middle and Jr. High Schools and smaller Private Schools and Academies. Basics of Digital Layout using Marathon's FREE Software will also be reviewed. Schools like the convenience of dealing with one company for both their Yearbook and Portrait needs. Learn how to maximize your profits with this program.

Promotions Spell PROFIT$
    Is your Business in a rut? Maybe it's time to diversify. Energize your Studio's marketing plan and be more profitable by mixing In-Studio and location-based Event Photography promotions. Don't wait for the business to come to you- Go out and get it! This program is chock full of marketing ideas presented by seasonal calendar to help keep you focused and on-track. You'll make more money with these ideas- We guarantee it! (This Mini-Workshop is typically offered at Convention or Association meeting venues, and Event registration may be required for admittance. Program length- 1.5-3 hours, depending on time allocated by the Sponsoring group.)

Special Edition- Year-Round Marketing
    This SPECIAL EDITION workshop combines the highlights of two of our most popular programs- "Year-Round Marketing" and "Church Directories for Fun and Profit." Learn 17 ways to earn more money by adding photography of Events, Sports and Church Directories to your Studio Business Plan. Learn the "secrets" of finding and booking more business and "guerilla marketing" strategies to compete effectively and WIN BIG! If you're looking to diversify your business and keep your cash register ringing year-round, this is one program you don't want to miss! (Please note- School Photography will NOT be discussed in this Special workshop)

The ABC's of School Photography
    An introduction for the Portrait Studio, Sports, Wedding or Event Photographer that wants to cash in on this lucrative business. Learn what it takes to operate a successful underclass School Photography Business- quickly and cost efficiently. Learn what schools expect, what they avoid and what will make them choose you as their portrait provider. Other school profit centers- Spring Portraits, Classroom groups, Composites, Yearbooks and more will be discussed. Earning BIG BUCKS is "Elementary" after you've seen this program.

Quick-Course- Year Round Marketing Means Year-Round CASH!
    This special Convention program is a short-course version of our popular workshop "Year-Round Marketing Means Year Round Cash." This fast-moving program will introduce you to a variety of On-Location, Event Photography promotions you can use to supplement your current business, year-round. You'll earn $$$$ with the ideas presented in this program!

Event Photography Business Essentials
    Learn how to start and build a successful Event Photography business- full or part time, or to supplement your Studio business. Learn where the business is, how to get it and sell your products. Tips on making proposals and presentations will be covered as well as strategies for handling League / Sponsor Commissions & Rebates and booking incentives. Gain your own competitive edge. Photo Sales: PrePay vs Proof vs Direct Mail vs E-Commerce- Which works best and when. Customer order fulfillment- On-Site vs In-House vs Outsource Lab: which is right for you? All this plus MUCH more to help you build your Event Photography business.

School Photography Boot Camp - The Complete Package
    Did you know that School Photographers earn some of the BEST MONEY in the photo industry? Learn everything you need to know to operate a successful undergraduate school portrait business. This 4 day program combines our popular programs on School Photography Sales & Marketing, School Portrait Techniques / Equipment Demos /High-Speed Digital Workflow, Yearbook Sales and Marketing / Layout Techniques and Sponsor's School Software Training... All in one! This is hands-on training. You are welcome to bring your own equipment for the simulated school photo model shoot, but it's not required. This program sells out almost every year. Be sure to Register early.

Earn $8000 Or More Per Day Doing School Photography
    This special edition of our popular School Photography Boot Camp will teach you everything you need to know to get started in this highly lucrative field. This comprehensive 4+ day program will cover prospecting for business, sales techniques and marketing strategies to help you book local schools. You'll discover popular portrait packages and pricing secrets, as well as learn what schools expect, how to effectively compete and much more. Learn high-speed posing techniques, lighting methods, crowd control, what equipment and software to use and gain hands-on experience with Digital workflow. A simulated shoot with live models will also be featured. You'll also learn how to add Yearbook Sales to your product line and Studio bottom line. This program might change your financial outlook on life. Don't miss it!